Exit Pop Ups
Exit pop ups
are great tools to help you convert more visitors into buying customers
or subscribers and they are considered less intrusive than entry pop
An exit pop up in its most basic form simply pops up
when someone leaves a webpage. They are used to try to get ezine
subscribers, sell additional products, test headlines, offer specials
and a variety of other things.
Cookie based exit pop ups
are even less intrusive because they can be set to recognize the visitor
and not show at all if the visitor has already seen the pop up that
This article is going to concentrate
on a specialized use of an exit pop up that I'm currently using in two
I DON'T WANT THE POP UP TO POP UP
One of the specialized exit pop ups I'm using can be found at
http://www.antion.com/click.htm which is the sales page for
Click: The Ultimate Guide to Electronic Marketing for Speakers.
You don't see the pop up when you visit the page. You ONLY see it
if you LEAVE the page without clicking on the order button. So, I
really don't want you to see the pop up because that meant that you were
without buying my ebook.
When you do see the pop
up it offers you free samples and the Table of Contents. Another crazy
thing I'm going to try is to put a "You Pick the Price Deal." The pop up
would say something like, "Tom has lost his mind! He's going to let you
pick your own price." I'll have links to pricing maybe at $87.00, $77.00
and $67.00. Even if one person picks $67.00, I'm $67.00 richer than I
was before. It's a digital product so I don't have any printing or
delivery costs. AND the money is coming from someone who had already
decided NOT to purchase.
Another way I'm using the
same exit pop up is to offer a finance option to those people who
already have decided NOT to purchase my Wake 'em Up Video
Professional Speaking System.
Check this out. Visit
http://www.antion.com/speakervideo.htm and then leave the page. You
should get the exit pop up that has a three payment option. Again, the
person had already decided NOT to order and for many people the offer to
finance could be just the thing they need to get them to change their
mind and decide to purchase. It certainly made me a happy cybercamper
when I got my first "three pay" sale after only 17 people had seen the
Here is a link to a course by Jonathan Mizel that
teaches you many other advanced ways to use pop ups and also gives you
the coding to paste into your website to make it happen for you.
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